Who is River Med Spa?

Dr. Bruce Burstein is an ABEM board-certified emergency physician, AAOPM board-eligible in Aesthetics and Procedural Medicine.


BS, Biology, George Washington University, Washington, DC

MD, SUNY Medical School, Brooklyn, NY

EM, Emergency Medicine, Bellevue Hospital & NYU, New York, NY


Throughout his medical career, Dr. Burstein has had tens of thousands of unique patient encounters in emergency departments and urgent care centers throughout New York and Florida.  Dr. Burstein routinely managed patients presenting when they were most ill – with problems relating to any & all medical specialties.

Subsequently, Dr. Burstein undertook intensive training in Aesthetics and Procedural Medicine and is now board-eligible in this specialty as well.  Broad in scope and perspective, the training far supersedes state licensure requirements for the provision of office cosmetic procedures.

While continuing to work in the emergency department setting, Dr. Burstein has launched ‘River Med Spa’ where he provides traditional medical care & procedural cosmetics including neurotoxin and filler injectables, cosmetic laser procedures, IPL, PRP, micro-needling, and facials.


Dr. Burstein has spent years developing medical software for capturing patient encounters. Both his own product, MediMatics, and the software developed by the companies for which he worked as a Chief Medical Officer, ProMed, LLC, and veEDIS, LLC, have excelled in capturing structured data and outputting prose in an optimal, human-readable format. Dr. Burstein developed CareTrak, a leading technology for Clinical Decision Support (CDS).  Tasked with use case, gap analysis, requirement statement development, quality assurance, training, content & logical content development, and compliance with ISO 9001 quality standards Dr. Burstein was intimately involved with every aspect of electronic medical record product development to ensure CEHRT, and implementation to ensure Hospital MU.


Dr. Burstein created ‘Educational Campaign’ whose mission is to educate today’s students to better contribute, produce and lead tomorrow’s world.  Discerning, via gap analysis, the inadequacies between educational skills taught vs. the needs of business & industry, Dr. Burstein has identified 10 significant educational deficiencies and authored “The Medical Conversation” and produced a video educational series with the same name.  Website development, video editing & production, image editing, diabetes, anxiety & panic, statistics, energetics, metrics, and journal review are other educational deficiencies targeted for educational content production.

Osnat (Ozzy) Har Noy received her Bachelor in Design from Shenkar College of Engineering & Design, Ramat Gan, Israel. Ozzy subsequently pursued jewelry design and engaged in every step of jewelry production from 3D imaging & printing, casting, metal-working, and every aspect of marketing and sales. Osnat has customers throughout the world. Her use of geometric patterns is her favored style and in 2014 Ozzy was awarded Miami Fashion Weeks’ Jewelry Designer of the Year.

In addition to pursuing a broad education in aesthetics with her husband, Dr. Burstein, Osnat also obtained a degree in facial aesthetics. Her excellence was appreciated, in fact, she was recruited to teach facial aesthetics.

Her roles as an entrepreneur in launching River Med Spa are exhaustive, as is the work. Osnat oversaw the property acquisition for River Med Spa, which is situated at the Cocoa Village Marina – and it is stunning – as well as the interior design which completes the comfortable & tranquil setting that she loves to provide her team and guests.